EVER FIND YOURSELF WONDERING IF WHAT YOU’RE DOING IS RIGHT FOR YOU?

Give Me 12 Weeks And I’ll Personally Guide You Through A Customized Coaching Experience To Get You Closer To What YOU Actually Want.

Everyday Hero Elite Coaching puts you on the fastest path to feel incredible, love your training again, and finally see results from your hard work… GUARANTEED. 

YES, I'M READY! LFG!

Remember how easy it was to gain strength and build muscle years ago?  

As long as you were in the gym throwing weights around, you could break PR’s and make gains like clockwork. 

Week after week you piled weights on the bar, added plates to the stack, and breezed your way up the dumbbell rack. 

When the gains slowed down, you pressed on the gas. More weight, more time in the gym, more sets & reps, more variation.  

As you get older, you realize doing things harder, faster, or more frequently doesn’t equal results. It backfires. 

Leaving you in pain and pissed off. Because you’re burned out, injured, and your results don’t match your effort. 

Eventually, there comes a point where anyone who’s serious about training asks themselves…

“Is what I’m doing getting me closer to my goals
or am I just wasting my time?” 

You work out most days of the week but wonder if 6 days a week is too much or too little. 

It’s what you did in the past, but you’re older now. Your body doesn’t respond the same. And sometimes it just feels like a waste of time. 

You follow a lot of big names in the fitness industry. People who’re in great shape and ‘talk the talk.’ But do they really ‘walk the walk’? 

You’ve bought their training programs plastered with overhyped claims. Saying all you need is 30 days to get into the best shape of your life without beating your body down. 

Weeks later you find yourself beaten, bruised, and battered. And the results are never as good as they promised. 

For most, this cycle can feel like insanity. 

“Insanity is doing the same thing over and over again and expecting different results” 

Insanity is repeating this cycle with your training and nutrition and expecting a different result. 

Similar training program. Similar nutrition rules. Similar lifestyle choices. 

Basically, all the things that didn’t work before. And expecting something different to happen this time. In my opinion, THAT is insanity. 

I’m not willing to leave the fate and future of my health, happiness, and well-being up to chance or hope. 

Any guy stuck in this insanity cycle needs to be open to the idea of doing things differently. Especially if they want to look and feel incredible, love training again, and see great results.

That means you have to be willing to… 

Stop pushing on the gas
–take your foot off the damn emergency brake

Anyone can build muscle, get stronger, and change their physique when they’re younger or just starting out. 

Hell, when you have all the odds stacked in your favor, you can make insane gains even if your program and diet are crap. Which it usually is.  

But as you get older, the newbie, honeymoon-gain phase slows down. 

 

Your body can’t recover from the same hell you put it through in the gym. And it doesn’t respond to subpar or disorganized training. That’s when most guys realize… 

More is not better.
Better is better. 


I constantly hear things like: 

  • “How many days a week should I train?”
  • “What else can I be doing to speed things up?”
  • “Do I need to start cutting foods out of my diet?” 
  • “I don’t know if I’m doing too much or not enough.”
  • “Should I lift lighter weights for higher reps to protect my joints?” 
  • “Should my training look different since I’m getting older?”

People who are serious about looking and feeling like a badass in their 30s, 40s, 50s quickly realize… The same training that served up sweet gains on a silver platter years back isn’t doing crap anymore.

Jason Brown

MS, CSCS


Jason Brown Coaching was founded by Jason Brown, an author, combat veteran, and former gym owner, and creator of the Conjugate X Conditioning Training Method & EVOLV full-body training. 
Jason is a respected contributor for T-Nation.com, EliteFTS.com, and serves as a presenter with the National Strength & Conditioning Association. 7 years ago, he developed a training method that’s now being used on over 30,000 people every day. Elite-level CrossFit athletes, CrossFit enthusiasts, stay-at-home parents, weekend warriors, US Military, overworked CEOs, and many more.

Now, for the first time ever, this page presents a special opportunity to personally work with Jason and have him coach, guide, and support you through your training journey for results that last.

Every system is perfectly designed to get the results it gets.


- W. Edwards Deming

Your body is an extremely complex and intelligent system…

… And everything you’re doing right now is perfectly creating the results it was designed to create. 

So if you’re frustrated by your results (aka the ‘output’ of the system)... It’s NOT the system’s fault. It simply means the ‘input’ needs to be changed. 

This is frustrating AND freeing.  

Frustrating because it takes humility and courage to accept this truth… bravely step out of a victim role… and journey into the world of radical responsibility. 

Freeing because once you realize this, all you have to do is change the “input” of the system–your training, nutrition, mindset, etc. 

If you want a different output (your results), change the input (your training, nutrition, support, etc).


It really is that simple, but that’s exactly what’s holding guys back from achieving the results they’re chasing after. 
Now that you have that information, you have 3 options:

OPTION 1

Do nothing.


Most people are 1 smart decision away from looking, feeling, and performing how they want. Problem is, when faced with that decision, 99% of people retreat to their comfort zone. The average person will ignore this because they feel like it’s a shot to their ego. They keep banging their head (and body) against the wall until something breaks. Usually themselves. If that’s you? No problem. I’m not here to judge. But it’s important to realize this has nothing to do with ego. It’s systems and science. And you can’t argue with systems and science, unless you want to lose 100% of the time. Since you’ve made it this far, I assume you’re not in the ‘do nothing’ crowd.

OPTION 2

Keep tinkering on your own.

 

The other option is to tinker around with changes yourself. If you go down this route, great. I’m glad you’re open to the idea that if what you’re doing right now isn’t getting you the results you want and you have to change it to break the cycle. However, based on thousands of conversations with people in a similar boat… I know this stuff isn’t easy to implement without help. And it’s not easy to know if you’re taking the right steps or not. This elevates uncertainty and creates more fear and questions. Often causing you to revert back to what you know and are comfortable with. Which we already know isn’t working. The last thing you want to do is spend one year trying to get closer to your goals just to realize you were doing it wrong the entire time. Don’t take this the wrong way… But if you knew how to do this yourself, you would have done it by now. Which leads us to option three…

OPTION 3

Do it with us.


This option is reserved for the serious individual.  Serious individuals realize the other 2 options don’t get them to where they want to be. Which makes the options irrelevant. Serious individuals take responsibility for their decisions in the past, future, and present. And as a serious everyday athlete, if something is important to you, you’re going to go out and get it. No questions. 

This allows serious Everyday Athletes to receive this information as useful feedback, change their behavior, and CREATE the results they want.


We are taking on the personal mission to personally guide you through their personal transformation. If we work together… The transformation journey, coaching, and roadmap that we guide you through can’t be found anywhere else. It’ll be a totally customized and unique experience to take you from where you are right now… to where you want to be in the most efficient way possible. You won’t find this in any other program I’ve created. You won’t find it in anything floating around on the internet. And you sure as hell won’t find any other coach offering an experience that offers guidance and results anywhere close to this. Guaranteed. 

I truly believe joining me in Strong & Chiseled is a decision that could change it all for you...


There’s not a cell in my body that doesn’t believe this decision can change it all for you. My goal today is to share the most important details about why I believe it could change your life. Then, I’ll let YOU take responsibility and make the final decision for yourself. Because that’s what serious everyday athletes do. From mid-pandemic to now, I’ve been building customized training programs and coaching VIP 1:1 coaching clients for $15,000 per year. The problem was, I was limited by the number of people I could give my time and attention to… and for the people who could afford the investment. After tons of planning and careful consideration… My team and I developed a way to multiply the number of people we can personally coach with a new white-glove, high-touch customized coaching experience.

I created Everyday Hero with one goal… Give people in their 40s, 50s, and even 60s+ the fastest path to feel great, build a strong, Hollywood physique, and achieve incredible results in a fraction of the time. 


As an Everyday coaching client, you’ll get a roadmap and coaching to get everything you’ve ever needed to make it happen–without bogging you down with useless information. Strategic multi-phase programming utilizing both styles of my renowned programming,
 private coaching, custom nutrition that aligns with training cycles, for your unique situation, expert feedback, and group support with weekly coaching calls. This is something thousands of customers who bought my training programs have been begging me for. And something my private VIP clients pay $15,000 per year for. As an Everyday Hero, you’ll only pay a fraction of that to have me personally create your roadmap, give you the tools, and guide you every step of the way.

Everday Hero solves the 3 biggest challenges holding people back from reaching their potential

Challenge #1: Programming Uncertainty  

Uncertainty makes you question everything you’re doing.  

If you want to close the gap from where you are, to where you want to be… you need to eliminate uncertainty.  

The problem is, there’s so much conflicting information in regards to training and nutrition. Not only is the majority of it crap, it’s harmful too. Especially as you get older. 

One of the easiest ways to get results that last is to eliminate uncertainty and gain clarity. 

This means following a program that was personally created for you, your goals, and your unique situation. 

Doing this gives you the confidence and certainty that what you’re doing is right for you which prevents problems like program hopping, sustainability, and more.

Challenge #2: Group Indexing

Group indexing is a generalized prescription based on the average of a particular group of people. 

I could take the average age, weight, height, and training experience of all my clients and say… 

"The average is 5’10 190lb males with a 38-inch waist. He’s 45 years old, has been training for 6.5 years, has a squat rack and dumbbells at home and has right knee pain.”

The OBVIOUS problem is that very few of them perfectly match this description. This means, that following a program and plan based on the average is NOT ideal for almost every single person. 

By default, all the training programs you buy from a coach are based on group indexing because it’s very difficult to add customization into a mass-market training program. 

These can still be beneficial for people just starting out–or in the odd chance, they fit the perfect model that was group indexed. 

As an experienced lifter… What average people do, on average, has nothing to do with what is ideal for you. In fact, what is ideal "on average" is probably extremely inefficient for you.

If you’re serious about looking and feeling better, and you’re in it for the long haul… you need customization. Not group indexing. Period.

Challenge #3: “Non-Symmetrical Adaptation”

A few months ago I bought seven of the “best” training programs from some of the most ‘respected’ coaches in the fitness industry. To be blunt, they sucked. 

Most coaches act like they know how all the puzzle pieces fit together to deliver noticeable, sustainable results. But they couldn’t write a holistic training program to save their life. 

Lop-sided programs like this create a problem called “non-symmetrical adaptation.”

Non-symmetrical adaptation is a problem that occurs when important characteristics of health and fitness are neglected. 

This is a recipe for burnout, injury, or getting and STAYING stuck for years.

Most programs only focus on a few qualities like strength, muscle, or cardiovascular health. There is so much more to the equation…

The nervous system, muscle physiology, bioenergetics, functional anatomy, needs analysis, periodization, supercompensation… Combined with other elements relating to nutrition, mindset, and accountability that coaches don’t know what to do with themselves.

Everuday Hero takes all these factors into account… and creates an intelligent & intentional training approach leading to sustainable gains while staying healthy for years, decades, or even a lifetime.

Results From Real Clients

YES I'M READY!

Plus, VIP Access To Our Private Community To Accelerate Results, Facilitate Community, & Improve Accountability


As an Everyday Hero clieint, if you say you want to achieve something because it’s important to you… it becomes important to me. 
That’s why I’m going to be in your corner doing the work alongside you with the rest of the badasses in the community. These are the same unsung heroes of the world that are crushing it at work, making time for the gym no matter what, and providing for their families. These are the people making sh*t happen. This is the community I’ve dreamed of leading. And I’ll be there every step of the way. 

Got a question? Want to share a big “win”? Looking for motivation? Need a kick in the ass but don’t have anyone to do it for you? That’s what the community and support is for. Plus, you’ll be able to connect with other men & women walking the same path as you, so you can forge new friendships and WIN together.

JOIN TODAY

Special Bonuses:

The Only Nutrition Guide You’ll Ever Need

You know what you eat impacts how you look, how you perform, and how you feel. The good news is, eating in a way that aligns with your goals doesn’t have to suck. This guide lays out a practical approach to eat that helps you reach your goals… without skipping social events and dinners out.

  • The 411 on Macros
  • How to find the appropriate macronutrients for you
  • The Two Week Metabolic Reset Guide 
  • How to log and track your food
  • How to use the 70/30 Rule
  • How to easily cook over 30 recipes in under 10 minutes
  • How to make buying food easy and enjoyable so that anyone can do it
  • How to make meals in under 5 minutes
  • Access to a private FB group with other like-minded individuals to keep you motivated & accountable
  • Live weekly calls
YES I'M READY!

Everyday Hero follow a “4 phase” training approach.


Enrollment for Everyday Hero is currently open! You'll be following
 a “4 phase” training approach. Not all training cycles, or "phases" as I call them, are created equal, but this design is one that you can use multiple times throughout the year to keep results consistent and motivation high!

Refine Phase In this phase of programming, the goal is to build motor patterns of your foundational movements (squat, hinge, lunge, push, and pull patterns) as well as aerobic capacity.

 

Build Phase: In this phase of programming, the goal is to build strength with emphasis on resistance training prioritizing multiple qualities of strength per week.

 

 

Compound Phase: In this phase of programming you'll be introduced to compound giant sets that will focus on the quads, glutes, triceps, and upper back using a similar split to our 'build phase.'

Realization Phase: In this phase of programming, the goal is to refine what we've done over the last 9 weeks. This phase we'll revert back to a full-body split.

If anything ever comes up… or you have questions… or you need some help making adjustments, we got your back.

- Jason Brown & Team JBC